According to The Economic Times, Ed-tech companies in India are taking a hybrid approach after the pandemic and expanding their presence to offline learning. The need for face-to-face interaction and direct engagement with teachers has revived interest in offline education, while learners continue to seek the convenience and adaptability of online learning.
According to Physics Wallah’s CEO, Ankit Gupta, a blended approach is the future of education. The company has 63 centres in 34 Indian cities and is expanding by establishing technology-enabled offline centres. BrightChamps, which provides offline centres and next-gen labs in schools, is also focused on blended learning and plans to hire 1,000 employees in the next six months for both online and offline segments, according to its founder and CEO, Ravi Bhushan.
Abhimanyu Saxena, Co-Founder of Scaler and InterviewBit, predicts that education will follow the lead of major corporations and shift towards a blended and hybrid approach in the post-pandemic world. It has led to an increase in offline experience stores and touchpoints by digital education companies.
Despite the challenges the tech sector faces during the startup funding winter and economic slowdown, online learning platforms will continue to play a significant role in providing quality education. However, the tech industry has also seen multiple layoffs at Byju’s, Unacademy, UpGrad, and Skill-Lync.