How to create convertible In-App Advertising Buyer Personas

By Axis Mobi January 13, 2022

When creating on-app advertising campaigns, you must ensure that your adverts reach the appropriate individuals at the right time. If your advertising isn't correctly targeted, they'll be considerably less likely…

The Most Important Gaming Trends in 2021 (So Far)

By Axis Mobi December 30, 2021

The gaming business is constantly changing, and in 2020, it experienced one of its most significant growth spurts. When the COVID-19 pandemic forced people to stay indoors, they turned to…

Why should marketers use MEME as Business Strategy?

By Axis Mobi December 22, 2021

Memes are a unit of cultural currency in this digital age found across all social media platforms. These are humorous pieces of content featuring images and text for immediate consumption.…

NFT- FAD OR FUTURE: MARKETER’S PERSPECTIVE

By Axis Mobi December 16, 2021

There was a time when people aspired to buy the original art of Banksy, Andy, Warhol, and Takashi Murakami until an economical way popped up. Murakami-san launched his famous artwork…

Why Mobile Marketing is the Future of Digital Advertising

By Axis Mobi December 9, 2021

With the increase in consumers' dependency on electronic devices, marketers have shifted their advertising strategy towards mobile marketing. The transition has clarified that it is the future. From impressions,…

The Definitive Guide to Geofencing: Location Based Marketing

By Axis Mobi December 2, 2021

With the increase of mobile phone usage, mobile marketing has been expanding by leaps and bounds. More lately, marketers have taken full advantage of its abilities with geofencing, a compelling…

Mobile Marketing Trends for 2022 : Stay Ahead of the Curve

By Axis Mobi November 16, 2021

Mobile marketing trends for 2022 One more month to go, and 2021 will become a golden history in the mobile marketing field as we saw a drastic change, turning everything…

Change your mobile marketing game with these four exotic ideas

4 Exotic Strategies to Transform Your Mobile Marketing Game

By Axis Mobi November 9, 2021

Being a multi-purpose tool, mobile marketing focuses on one goal, depending on the specific need of the app. Some companies follow mobile marketing growth with the help of a targeted…

METAVERSE: A CLONE TO OUR REAL WORLD

By Axis Mobi November 2, 2021

History of Metaverse: The term was brought into existence by Neal Stephenson in 1992 through his science fiction novel Snow Crash. Here humans as avatars interacted with each other and…

Can IT transformation be drailed due to shortage of Chips.

Can IT transformation be derailed due to shortage of Chips.

By Axis Mobi October 25, 2021

The short term impact because of chip shortage can be seen by those who tried buying through plugs or batteries. But have you imagined what will be the long-term impact…