A large part of our childhoods has gone into sitting in front of computer screens or with our 'Play Station' devices and playing with our favourite video games ranging from…
Building a solid relationship with the public is one of the foremost responsibilities of marketers in the modern world. Marketers have used a variety of tactics in the past to…
Despite the strength of 4G LTE, as we strain the network to its limits, we are swiftly outgrowing it. Major cities' current LTE networks are congested, with frequent slowdowns occurring…
We have seen significant changes in the world around us during the past three decades. Changes such as the introduction of Smarter cars, faster phones, a communication breakthroughs, and modernization…
Without a doubt, the internet has ingrained itself deeply into modern life. People typically use Google, one of the top search engines, to find any goods or services they require.…
In business, it is often said that 'your initial product is never your final product'. In the same way, the concept of 'digital marketing' also had to revamp itself many…
"Mobile ad fraud" means using mobile advertising technologies to defraud advertisers, publishers, or supply partners. Mobile ad fraud can take many forms, including fake installs and impressions or generating views…
Gone are those days when traditional forms of marketing such as Billboards and printed media were the first choices of marketers for the publicity of brand products. In today's time,…
The Covid-19 pandemic has sped up digital change globally to previously unheard-of levels. The pandemic has altered how people interact and conduct business, increasing our reliance on mobile phones, computers,…
Almost all business resources are now away from the previous security perimeters, rendering legacy controllers insufficient to protect them from growing cyber threats. Companies have evolved into a regionally scattered…