In business, it is often said that 'your initial product is never your final product'. In the same way, the concept of 'digital marketing' also had to revamp itself many…
"Mobile ad fraud" means using mobile advertising technologies to defraud advertisers, publishers, or supply partners. Mobile ad fraud can take many forms, including fake installs and impressions or generating views…
Gone are those days when traditional forms of marketing such as Billboards and printed media were the first choices of marketers for the publicity of brand products. In today's time,…
The Covid-19 pandemic has sped up digital change globally to previously unheard-of levels. The pandemic has altered how people interact and conduct business, increasing our reliance on mobile phones, computers,…
Almost all business resources are now away from the previous security perimeters, rendering legacy controllers insufficient to protect them from growing cyber threats. Companies have evolved into a regionally scattered…
In the Union Budget 2022–2023, Finance Minister Nirmala Sitharaman made two pronouncements that will significantly impact the Indian cryptocurrency asset market. The Digital Rupee will be adopted in the fiscal…
Blockchain is still in the news, with stories about people becoming billionaires overnight and industry-specific perspectives on financial transactions. Although the cryptocurrency market is frequently perceived as risky, there is…
The concepts of digital tokens, Blockchain, and cryptocurrencies have recently come into the spotlight for countless individuals worldwide, particularly in India. Everyone is talking about digital tokens, digital money, etc.,…
The abbreviation 'NFT' stands for Non-Fungible Token, which explains almost everything. NFTs are already well-known as the popularity of cryptocurrencies increases in the years leading up to 2021. The work…
Although we live in the technological era, there is much to come. Large companies have taken minor – but significant steps – in quantum computing in the last couple of…