Tools and Resources to Boost Your App Store Optimization Efforts
In the fiercely competitive world of mobile applications, having a great app is just the first step toward success. To make your app stand out and attract a significant user…
UK P.M. Urges Embrace of AI Opportunities and Challenges
AI Opportunities and Challenges During the commencement of London Tech Week, UK Prime Minister Rishi Sunak addressed tech leaders and encouraged them to acknowledge and accept the potential advantages and…
5 Essential Metaverse Elements for App Monetization (PART1)
Many people have been intrigued about what the Metaverse is and what changes it would bring to the virtual world since Facebook announced its rebranding as Meta and introduced the…
Despite Inflation and Geopolitical uncertainty, India’s IT spending is expected to reach $110.6 billion:
Overall IT expenditure in India is predicted to reach $110.6 billion in 2022, a 6.3% increase from 2021, despite inflation, geopolitical uncertainty, and skill shortages not being expected to restrict…
AppsFlyer Performance Index 14. And, We stood First.
Since 2015, the AppsFlyer Performance Index has assisted mobile advertisers in making their most critical decisions, like which media sources to work with. The first comprehensive index of the post-ATT…
6 Key Marketing Trends Driving Change in Gaming Industry
Even before COVID-19, the gaming industry experienced massive growth as well as continual upheaval, ranging from increased digital sales of games and esports to the introduction of free-to-play business models,…
NFT- FAD OR FUTURE: MARKETER’S PERSPECTIVE
There was a time when people aspired to buy the original art of Banksy, Andy, Warhol, and Takashi Murakami until an economical way popped up. Murakami-san launched his famous artwork…
Why Mobile Marketing is the Future of Digital Advertising
With the increase in consumers' dependency on electronic devices, marketers have shifted their advertising strategy towards mobile marketing. The transition has clarified that it is the future. From impressions,…
Make Black Friday memorable with these marketing strategies
A good number of Black Friday marketing strategies for e-commerce have been on onboards in recent years. So the competition is more creative and more fierce. The Black Friday campaign…
Mobile Marketing Trends for 2022 : Stay Ahead of the Curve
Mobile marketing trends for 2022 One more month to go, and 2021 will become a golden history in the mobile marketing field as we saw a drastic change, turning everything…